Thursday 9 December 2010

Globalisation and Corporate Identity

Branding - The brand as the core meaning the modern corporation'
Coca cloa everywhere
Sunlight soap - lever brothers
Endorsement,product placement
IBM started with adding machines and then went into computers
Ford cars not as good at advertiosing
General Motors were better at brand and marketing
Advertising= no cars. real life= nose to tail

Industrial Visit

Working in groups, prepare a 15 minute powerpoint presentation about a chosen product manufacturer. You are to visit to a company or organisation. The subject matter of the presentation is your choice, but the  material must be compiled in such a way as to inform the reader of as many aspects of the company and its products as possible.

It must cover some elements of production theory or materials and processes and have relevance to design.
E.G
Boat builder
injection Moulding factory
Designer craftsman/ small manufacturing company
Mountain Bike manufacture

Due 24th March

Marc Newson

- 1986, 88 lockheed lounge
-Embryo Chair 1988
-Fibreglass Felt Chair 1989
-Nimrod Chair 2003
-Komed Chair 1996
-Gloun Chair 1993
-Mini Event Horizon 1993 (black hole)
-Orgone Lounge
-Sine Chair 1988
-Sine Table 1988
-TV chair/table 1993
-Gello Table 1994
-Super Guppy Lamp 1987
-Diode Lamp 2003
-Tourbillon 2000 (watch)
-Seaslug Watch
-Large and small pod watches 1986-87 (Planetarium)
-Megapode Watch
-MAnatee 2000 (watch0
-Stavros bottle opener 1997
-Ricard Carafe 1996
-Hook 1997
-021C (concept sar)
-Kelvin 40 Concept Jet
-Ceramic Cups 2004
-Glasses 1998
-Zvezdochka Trainer 2004
-Bucky Chair

Monday 6 December 2010

Notes from Doug

Chessboard:
-contemporary and historical atthe same time.
- Less conventional board
Time Machine modelmakers website - http://www.time-machine.ch/

SuperHeroes Sketches

Hooded Croissant?
Mango Jam?
As fast as a horse gets to pluto?




Coroflot

Coroflot website I have to upload some stuff later on (after Christmas)
http://www.coroflot.com/

Friday 3 December 2010

A Bulb

Design a container that protects the bulb from accidental breakage whilst being an attractive piece of point of sale packaging.

-75% of the product must remain clearly visible after the product is packaged.

-the piece of packaging should be made from the givencardboard only. No other fixings or materials are permitted.

-Attention should be given to opening and closing the container, and the effective and innovative use of packaging material.

Work Requirements
-Packaging for testing
-presentation board and development work

Due 14th December

Art Deco Part deux: Streamlining

Streamlining Design: From Train to Toaster

Stutz with Ra emblem
Art Deco is very eclectic.
art deco provided escapism
30's was economic depression

Metropolis (1927)

How did streamlining become a prominent characteristic of Art Deco?

How does one define it?
Designed form offering least resistance to fluidflow. To make more efficient. (save time and energy)

What characterises streamlining?
Streamlined Design.
- dynamic functionalism
- roots in science
-1930s, 2nd world war.
- Solution to economic crisis
- New profession: Industrial design.

Executive of Sears, Roebuck and Co., Raymond Loewy next to coldspot refridgerator, 1934.
Fernand Leger, Les Disques Dans la Ville. French, 1920, Oil on Canvas.
Sir George Cayley, true forms of least resistance 1809.
Navy rigid airship, Los Angeles (1926)
Raymond Loewy, The PrincesssAnne (Designed 1936, launched 1936)
-round edges
-smooth surfaces
-low horizontal profiles
-absorbtion (simplified, shapes blend into each other via curves)
-reductivism (take out ornament)
-compare to Princess Mary, 1934
Constantin Brancusi 'bird in space, bronze, 1943)
-concept of flight in abstracted form
Pullman Car and Manufacturing Company, The city of Salina (1934)
-interior matches the exterior.
Sir Charles Burney, The Burney Streamliner, 1930.
William Stout, The Stout Scarab, 1935.
Raymond Loewy, The automobile of the future, 1938.
Raymond Loewy, Evolution Chart of automobile, 1933.
Raymond Loewy's model streamlined office and studio, 1934.
Cigarette Lighter, For Ronson, Newark, American c1925
Egmont Area and theodore. Brookhart meat slicer. (1940)
Pencil Sharpener
Ken Wicker, Lounge Chair, Chromium Plated Steel.

Hand in at support centre in the squires buiding.

Thursday 2 December 2010

Eames Again

Is that all you have Alvar Aalto? Alliteration?
Check out my communication!

Tuesday 30 November 2010

Charles Eames Animations again

I think I'll change the word 'bitchmaster' to 'hero?'


Charles Eames attacks and it injures.  But is Alvar Aalto bothered. I don't think so.
I've just realised that I'm animating the dead. I AM DR FRANKENSTEIN!

Trying to get Charles Eames to dance

Multiple arms I'm none to sure about.


Frames1,2 and 4 work best.

Taste

Efficiency, Durability, Safety and ergonomics of a product leaves you with artistic and moral judgements AKA Taste.

T'is the revealing of who we are through our objects and purchases.
Taste before mass production was easy.

-Taste and modernism.
- An opportunity for equal opportunity.
- People/designers want to be different/individual
- People communicate throughtheir consumer choicess.
- Taste, Design and the Brand

Kitsch 'unknowingly naff or offensive attempts to be clever.'
- look at Jeff Koons.

- geographical, social, educational, economic.


'one persons weird is another persons priority'

Monday 29 November 2010

Hierarchial Forms

Design a set of 'games pieces' which could be used in an unspecified theoretical board game.

- 4 pieces
- Should be seen as a set
- Explore form, scale, texture, material and finish.
- Each piece should have individuality.
- They should show hierarchy.
- No larger than 150mm in any plane.
- FINAL MODEL SHOULD BE MADE OF FOAM
- Should be kept white, no colour applied.

Think Chess Pieces not Monopoly pieces.

Model with soft materials such as thin card, kappa board, Styrofoam at first,

Submission 31st JAN 1:00PM

Superheroes ideas

Friday 26 November 2010

Anthropometry

Anthropometric Data is nude
check the source
design forthe whole range
    -adjustable
    -small/medium/large

fit of person= physical and line of sight
mean - average
mode - highest occurring
median - 50% each side

What is good design?

What is good design?
-becauseitdoes its job well?
- because of how it's made? Fair Tade/ethical/ resources
- because its origianl?
- because its original?
- because its beautiful?
- because it wins something? Brainwashing/subliminal messaging

Joy in Labour - Christopher Dresser and John Ruskin
William Morris- 'Have nothing in your house that you do not know to be useful or believe to be beautiful.'

Lois Sullivan - 'Form follows function'

Form following materials and imagination

Michael.young.com
form follows identity
form follows ethics, comment and ideas?

Adolf Loos - Ornament=crime

Are decoration and aesthetics design?
James Dyson, Constance Spry, Tord Boontje

Mies Van der rohe 'less is more'
Ettore Sottsass 'less is a bore' Memphis Collective

Dieter Rams: 10 principles for a good design
1.Innovative
2.Makes a product useful
3.Aesthetic
4.Makes a product understandable
5.Is honest
6.Is unobtrusive
7.Longlasting
8.is through to the last detail
9.is as little design as possible
10.Environmetally friendly

Thursday 25 November 2010

: exotic influences in art

Art Deco (1910s- 1940s)
Tutmania (1920s)

Eileen Gray Pirogue Daybed (1919)

Mid 20s it came into style (1925 - Internationale des arts decoratifs)
Rockefeller Center, New York
Chrysler Building, NY, 1927-30, William Van Alen, (Influenced by Mexican temple complex)
Skyscraper
Paul T Frankl 'Skyscraper' desk and bookshelf. 1928.
Ruth Reeves 'Manhattan' Block printed cotton. 1930.
Cartier, Egyptian Sarcophagus Vanity Case, 1925
SS Normandie 1935 Panel byJean Dunard.

George Cole, Carlton Cinema, Essex Road, London
Ten Commandments (1923?)
Claudette Colbert in Cleopatra (1934)
Zigarette Poster
Chichen Itza, Mexico

AFRICA
Pierre Laguin 1923, Python Table 1928
Stutz 1932 with Ra emblem

Tuesday 23 November 2010

Kids Seating things

Sketchpad development and ideas








The plasticard model I made.

Altogether.


Taken Apart


The idea was that the chair would have a character attached to it and they could become that character. Its supposed to be armour to protect kids from scrapes. I'm not illustrating that they are invincible and people can just punch them in the stomach.

Monday 22 November 2010

Kid Proportions

A handy link with drawings
http://www.idrawdigital.com/tag/drawing-tips/page/4/

Create a Superhero

- cartoon
- realistic
- sci-fi
- anything you want really

Things to look up.
- pixar characters
- hellboy
-  x-men

Ideas
-  Mathboy
- A. Square (The spirit of Edwin. A. Abbot)
- Need something with a good silhouette
- Potato girl (weapons are razor sharp wedges)
- Roger the Prawn
- Weather balloon head girl
- Monster Frog
- Breakdancing Politician
- Mr Bun the Baker
- Climber from everest book.
- Morris Pond


NO SET DATE

Kids Seating - Wearing the Chair/ Mechwarrior


Friday 19 November 2010

Finished Linked Form Model

I just added the stalk thing. I think it looks a lot better.
To link them, you stick it in, turn clockwise, stick it further in and turn anti-clockwise.

Grasping/Gripping and Holding

Work in pairs.
10+ different grasp/grip and hold postures (both single and double handed)
In 2 of the cases, more detail is required.
Investigate further by offering a range ofweights, handiness (left or Right), hand size, etc
Include pictures and a brief description of the grasp, grip and hold are made.

Should be submitted on a set of A4 pages bound together by16:00 on Friday 17th December

Thursday 18 November 2010

Heroes

Nintendo arcade games
http://www.1980-games.com/us/old-games/nintendo/platform.php

Kids Seating Armour sketches

Modernism: Shelagh Tequila

German display at the Barcelona Exposition
- Transformative (for the masses/ improve peoples lives)
- Form/ Function and Space
- Mies Van der Rohe
- Le Corbusier
- Progress technology/ The machine
- Geometry

Something on Ford Factory
Fordism = Mass production
Frederic Taylor and improving efficiency
Assembly line born
2500 Model T's produced in a day
Mass Production = Mass Consumerism

Shock of the new/ Trouble in Utopia
Robert Hughes
Rational Design = rational societies
Didactic
Zigarette
Shandigar

Analysing chairs that were brought in

Hans J Wegner Y (wishbone) Chair
Charles Eames

Formica.

Soap flakes can be used to finish the product.

Importance of Primary Research (touch/ feel/ finish)
Working in Teams (opinions/ debate/ sharing/ knowledge)

Timber!!!

An introduction.

Reveals our attitude to nature
Environmental and Ecological

Inventive use of its products/ materials/ processes
- Timber = fuel, construction, paper.
- Forests = oxygen, medicines, life in general.

Hardwood/Softwood
Hardwood: Deciduous (broadleaf) e.g. Oak
Softwood: Evergreen (conifers) e.g. Pine

Hardwood and Softwood have ddifferent cell structures
Produce different seeds

Far more varieties of hardwood.
Softwood used more commercially.

FSC- Forest Stewardship Council - Manage Forests
http://www.fsc.org/

From saw mill through to industrial methods.

From a Log
Flat (plain) Sawn
Rift Sawn
Quarter Sawn

Moisture Content  - kiln dry/ air drying
Or go for Green Timber

Veneer - Plain Sliced or Rotary
Go to veneer selector for information. It has a veneer of the month!
http://www.veneerselector.com/

Fixtures and glues
Screw and glue and various joints

Lamination and Bending
Turning
New Developments http://www.reholz.de/

Wednesday 17 November 2010

Linked Forms Models

It was originally supposed to be an apple but I changed it to an acorn.







Monday 15 November 2010

AutoCad

First Lesson Involving AutoCad, I hated it.

Start - AutoCad 2011

File - New - Drawing Sheet - Set - Manufacturing Metric

Line  Tool (space/return/right click to stop)
Middle button = Pan
Trim Tool = Highlight/select lines - Click Trim - Click line you wish to snip
Fillet Tool = Highlight/ select lines - Right Click - Select Radius - Input number - Select vertical and horizontal line - Corner is smoothed (Press Spacebar to do it again)
Offset = Highlight/select line - Click offset - click on line - input number - press enter - Line offset.

Talk by Black and Blum

Black and blum website.

VERY POOR NOTES I TOOK IN THEIR TALK
They were ex DFI students at Northumbria.
Based at Oxo Tower in London.
IDEO
Went to 100% Design show

Products Made
James the Doorman
Mr and Mrs Hangup
Propello

Chess Board Ideas

IDEAS
Red Coloured Wood
Pair of scales. (dunk the losing side in a bath of blood)
See-Saw board - board tips depending on how many pieces are left on each side of the board. (Doesn't tip so far that the models fall off)



How to present work
Board 1: What is it?
Board 2: What does it do?
Board 3: How does it work?
Board 4: Exploded view/ materials

History Of Visual Communication

A good link to a website. http://www.citrinitas.com/
History of VisCom section http://www.citrinitas.com/history_of_viscom/index.html

Friday 15 October 2010

Public Seating

I need to go out and take photos of people using public seating. So consider yourself warned!

Thursday 14 October 2010

DE1041 Learning through 3D Design

Encourage reflective practice (Whats the point in things)
Explain University systems - Module Guides - School Handbook

Encourage Reflective Practice
-Think about your learning
- Understand the value of feedback
- Self Awareness/ Interaction

My Learning Style
Reflector x 2
Activist x 0
Explorer x 2
Theorist x 0
Pragmatist x 1

Brief Title: REFLECTION

ASSIGNMENT:
Create a portfolio of reflective practice (A4 format)

This is and opportunity to design a system of managing aspects of your learning. The submission should be designed in such a way as to be easy to understand/ read. Think about the use of layout/ composition.

WORK REQUIREMENTS:
1.) A C.V
2.) A catalogue/ record of the projects and assignments from the first semester.
3.) A Collection of feedback (All formats) from all aspects of the course.
4.) A reflective summary of a project (min 1000 words). Take one project from DE830 Design Projects and reflect on the methods and study skills you have employed. Reflect on the different stages of your design process - research and planning, concept generation, design development, presentation and feedback. Think about what you did well, what you have learnt from the process and what you would do differently next time.

ASSESSMENT CRITERIA
1.) Awareness of Design Issues
2.) Creative thinking
3.) Reflective Practice
4.) Communication Skills

SUBMISSION
HAND-IN: To the design school office Monday 17th January 2011.

Christopher Dresser - E Kramer

Christopher Dresser (1834-1904)
First Professional Industrial Designer
Proto Modernism. Predates modernism with his simple, no ornamentation style.

Wallpaper samples - Not afraid to experiment with industrial processes.
He thought industrial objects could be well made.

1851 - Britains bad design was blamed on poor designers and machines.

Christopher went to Government School of Design in Somerset in 1847 - 1854.
He wanted ornament to be conventionalized.

Owen Jones: The Grammer of Ornament
 - Demonstrate importance of historical and cross cultural ornament.

Dresser - Signature of objects symboled quality

Artistic living:
 - c1870 - 1900 (in conjunction with Aesthetic Movement)
Life should imitate art
Could be achieved by careful selection of objects for the home.
Opened shop, the Art Furnisher's Alliance (1881 - 1883)
'Knowledge is Power' - Charles Knight

IMITATION (Design of an illusionistic nature) = NO
ADAPTATION (Innovative Design) = YES

1) Function - 2) Form - 3) Ornamentation

E.W. Godwin, Butterfly, woven Silk c.1874

Mon of the Japanese

Wednesday 13 October 2010

70's Technology

Floppy Disks were Invented by IBM and they became commercially available in 1971.

3 main sizes have been used. The first was 8 inches, the second was 5 1/4 inches and the last one ended up being 3 1/2 inches.

The sizes got smaller as technology improved and more data could be stored on smaller mediums.

As a data storage medium it has been superseded by USB memory sticks.

However, it still lives on as the ‘save’ symbol in most programs.



It was really boring.

Tuesday 12 October 2010

Group Work (Nooooo!)

I am working in a group of 8. Mark, Andrew, Richard, Aimee, Rachel, Rachael, Laura and me.

We have to organise a group of 5 -8 people. DONE

Brainstorm a topic on some aspect of North East Culture. (EG Art, Design, Nightlife, Buildings, Tourism)

OUR IDEAS
  • Ouseburn Valley (0 votes)
  • Nightlife (0 votes)
  • Metro Stations (1 Vote)
  • Sculptures/ Monuments (3 Votes)
  • Wall / Castles (0 votes)
  • Bridges (1 Vote)
  • Galleries (0 Votes)
  • Theatres and venues (0 Votes)
  • Shopping (0 Votes)
  • Beers and Pubs (3 Votes)
Since we couldn't decide what to do unaminously, we decided to do the presentation as a day in Newcastle and present it as a walk through the city centre.

Here is our very rough plan

START Bridges - Grey Street - Art'n'stuff - Pubs n clubs - Who knows where

OTHER STUFF
Clues for where to go next?
Make it a circular route?

FOR NEXT WEEK
Take in a map and divide areas between people.

Cow Parade Location is sorted

I just need to sort out where I'm going to put the cow in the location and what it will be decorated with.
One suggestion was to place it on the awning (?), decorate it as various filmstars, project an image of a cow on the building and batcow swings down from the darkness and saves those in trouble. I'm not sure where to go with the project.


Intersecting Forms Final Model

All done.

One side is better than the other, I'm not sure whether I should try to do it again. If I have time, I will.