CPA Comparative Product Analysis

Formulating your own understanding of products and assessing the understanding of others.
Agenda of people when writing.
Empirical research is first hand and getting hold of the object. (Like Nikolaus Pevsners 'Buildings of England')

Common but limited approaches
The designer as object of study (auteur theory)
The objects

The most accurate approach to understanding designed objects is the use of...
... A multi disciplinary approach (i.e combining ????)
... Use filters. Look at it

• politically
• economically
• culturally
• technologically
• Artistically
• Morally
• Environmentally
• Coolness/Hipness
• Functionally

Bryan Lawson 'A designer is... an artist, a technologist, a social scientist.